Associate Degree in
Tourism Management
The course is designed for people who aim to become major players in the tourist industry, either as decision makers influencing the growth and development of regional or national tourism, or as tour operators providing complete holiday 'packages'.
Students learn how to compile all-inclusive tours with flights, excursions and accommodation, the relevant financial and management techniques, and how to undertake the strategic planning necessary to ensure that tourism continues as a sustainable business in the future.
Entry requirements
Pass an ‘O’ Level or an equivalent qualification from a recognition institution by the local Ministry of Education.
Programme Structure
Year 1 |
Semester 1 |
Semester 2 |
- Creative and Innovation Studies
- Human Communication
- Introduction to Business Management
- Introduction to Computer Skills
- Presentation, Research & Study Skills
- Professional Communication Skills 1
|
- Principles of Accounting
- Professional Communication Skills 2
- Business Mathematics
- Principles of Marketing
- Introduction to Tourism Management
- Business Economics
|
Year 2 |
Semester 3 |
Semester 4 |
- Principles of Entrepreneurship
- Business Planning
- Leadership Skills & Competencies
- Tourism & Hospitality Environment
|
- Developing Tourism Destinations
- Organizational Behaviour
- Destination Management
- Cultural Studies
- Law for Tourism & Hospitality
|
Year 3 |
Semester 5 |
Semester 6 |
- Practical Internship
- Project Report
|
- Marketing Research
- Human Resource Management
- Tourism Economics
- Planning for Tourism
- Customer & Service Marketing
- Principles of Public Relations
|
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