Associate Degree inEvent Management

This programme aims at providing students with the practical skills and theoretical understanding in the field of Event Management. Students take core subjects in Event Management, Creative Production, Public Relation modules, Research, Leadership Skills and Competencies.

Students are encouraged to explore many new skills and techniques of management, so that when they are in their career life, they will be able to establish good networks to manage events successfully and recognized by organizations. In the final year, students are placed in organizations for internship to acquire the practical skills in Event Management.

Entry requirements

Pass an ‘O’ Level or an equivalent qualification from a recognition institution by the local Ministry of Education.

Programme structure

Year 1
Semester 1
Semester 2
  • Professional Communication Skills 1
  • Creative and Innovation Studies
  • Human Communication
  • Introduction to Business Management  
  • Introduction to Computer Skills
  • Presentation, Research & Study Skills
  • Professional Communication Skills 2
  • Advance Creative and Innovation Studies
  • Fundamental on Internet Technologies
  • Photography
  • Creative Production

Year 2
Semester 3
Semester 4
  • Principles of Entrepreneurship
  • Business Planning
  • Leadership Skills & Competencies
  • Principles of Public Relations
  • Communications in New Economy
  • Event Operations
  • Public Relations Writing
  • Media Law
  • Electronic Publishing

Year 3
Semester 5
Semester 6
  • Practical Internship
  • Project Report
  • Event Industry
  • Venue Operations and Contracts
  • Managing Publicity and Media Relations
  • Public Relations Campaign
  • Corporate Event Management