B Des (Hons) in
Professional Design

The B Des (Hons) in Professional Design (Visual Communication) is a three-year honours degree awarded by Limkokwing University College of Creative Technology. The degree programme is designed of Creative Technology. The degree programme is designed to give students flexibility and choice as they progress. The first two years provide students with the necessary fundamental knowledge and skills of a competent graphic designer. In year two, students are highly focused on connecting with the industry at a global level. Students will be working on live industry projects in the areas of corporate communications, multimedia and illustration. In the second half of Year 2, students will gain six months of practical industry experience of which the will acquire professionalism in the industries. In the final year, students will specialise in an area of their choice and develop deeper knowledge within the field. Chosen areas include advertising and multimedia with supporting subjects in animation, Web technology and marketing.

Entry requirements

Pass an ‘O’ Level or an equivalent qualification from a recognition institution by the local Ministry of Education.

Advance Standing

  • Pass a Foundation programme (minimum of 1 year), Pre-University, Matriculation in related field or discipline or any other equivalent qualification from a recognised institution by the local Ministry of Education; or

  • Pass a Diploma programme (minimum at Year 1or Year 2) in related field or discipline or any other equivalent qualification from a recognised institution by the local Ministry of Education; and

  • In the instance of above point, credit transfer can be awarded by Head of School or Programme Leaders based on individual cases through the inspection of results transcripts and course details (curriculum) in the related field or discipline from a recognised institution by the local Ministry of Education.

Programme Structure
Year 1
Semester 1
Semester 2
  • Graphic Design 1
  • Design Management Principles 1
  • Design Heritage 1
  • Typography 1
  • Basic Illustration
  • Photography 1
  • Computer Graphics
  • Graphic Design 2
  • Design Management Principles 2
  • Design Heritage 2
  • Typography 2
  • Intermediate Illustration
  • Photography 2
  • Advanced Computer Graphics

Year 2
Semester 3
Semester 4
  • Multimedia 1 OR Advertising 1
  • Graphic Design 3
  • Socio-Psychology in Design
  • Typography 3
  • Advanced Illustration
  • Internship
  • Internship Report

Year 3
Semester 5
Semester 6
  • Graphic Design 4
  • Design Analysis
  • Multimedia 2 OR Advertising 2
  • Animation Practice 1 OR Web Technology 1
  • Principles of Marketing
  • Graphic Design 5
  • Design Cultures & Ideas
  • Multimedia 3 OR Advertising 3
  • Animation Practice 2 OR Web Technology 2
  • International Marketing
  • Computer Aided Design 1